The warm summer months are here, COVID-19 restrictions are loosening, and events are back in full swing. But how do we show up at summer events like July 4th, Bastille Day, Juneteenth, the Euro and concerts in the safest way? How do we attend B2B events and consumer activations while adding to global efforts to […]
The warm summer months are here, COVID-19 restrictions are loosening, and events are back in full swing. But how do we show up at summer events like July 4th, Bastille Day, Juneteenth, the Euro and concerts in the safest way? How do we attend B2B events and consumer activations while adding to global efforts to […]
Summer is in the air and is the world finally starting to get back to normal? With 50% of all adult Americans vaccinated and seeing Madison Square Garden filled with 15,000 New York Knicks fans for the NBA playoffs, it’s starting the feel like it! My Instagram feed is filled with weddings, travel & concerts again, which gives […]
The purpose of marrying the kind of tech seen at gaming events with B2B conferences is all about interaction and engaging with the audience. Attendees desire a wow factor experience, and there are few things as attractive as what gaming companies (and eventually, the tech created around them) bring. Walk back in time in […]
May is Mental Health Awareness month in USA and 10th – 16th May is Mental Health Awareness week in the UK. It’s an opportunity to focus on how to achieve good mental health and raise awareness within our team and the wider community. It’s a known fact that, inevitably, most of us will experience some type of […]
Augmented Reality, or AR, is quickly becoming a part of our everyday lives. From AR-assisted surgeries at John Hopkins that allow surgeons to increase the efficiency and effectiveness of their patient care, to social media leaders, like Snapchat, changing the way we pose for the camera with their AR powered Lens Studio. But more recently, […]
We’ve now passed the milestone of a full year dealing with the Covid-19 pandemic and it’s great to see some freedom on the horizon thanks to the vaccine programs being rolled out worldwide. While we have to congratulate all of our team for digging deep over the last year and ensuring that, as a business, […]
In March 2020, SXSW was cancelling its week-long festival for the first time since 1986 – an unprecedented move due to unprecedented circumstances. However, they immediately vowed that they would work to “provide a virtual SXSW online experience”, and they didn’t disappoint. Like us and many others, they adapted to this new digital landscape by […]
To say the last, it’s been a challenging time for us all. And, frustratingly, it doesn’t look like it’s going to get any less challenging any time soon. Of course, lockdown has come with very specific challenges for those of us who work in the agency world. Among the many services agencies offer, we’re expected […]
Remember 2020? Or have you managed to successfully blank it out? If, like me, you’re an eternal optimist, you may have spent last December looking forward to the coming year as if a simple turn of a calendar page was going to signal an instant return to normality. As last month showed us only too […]
If there is one truth that this pandemic has exposed for event agencies and global brands, it is that we don’t necessarily have to be in-person to execute high-quality conferences. Those that have been creative and nimble enough to – dare I say it – pivot to digital, have proven this time and again over […]
